1. [Home](https://trustgatecorporateskills.com) 2. [Courses](https://trustgatecorporateskills.com/courses) 3. [ICT-Information & Communication Technology](https://trustgatecorporateskills.com/courses/category/ict) 4. Digital Business Strategy and... ![Digital Business Strategy and Organisational Innovation Course](https://trustgatecorporateskills.com/storage/270/conversions/xCbTGbZ3tdNiasZd2NW4dAIJbbnzgw4rVYFnE4r7-md.webp) ICT-Information & Communication Technology Digital Business Strategy and Organisational Innovation Course ICT-Information & Communication Technology# Digital Business Strategy and Organisational Innovation Course The Digital Business Strategy and Organisational Innovation Course is a 5-day professional training programme delivered in-person or online in ICT-Information & Communication Technology, ending with a TrustGate Corporate Skills certificate of completion. The Digital Business Strategy and Organisational Innovation programme is designed for leaders and professionals who want to use digital capabilities to strengthen business models, develop new sources of value and improve organisational competitiveness. Digital technologies are... 5 Days Expert Instructors Certificate Included Online & In-Person ## Course Overview The Digital Business Strategy and Organisational Innovation programme is designed for leaders and professionals who want to use digital capabilities to strengthen business models, develop new sources of value and improve organisational competitiveness. Digital technologies are changing how organisations reach customers, deliver products and services, manage relationships, coordinate supply chains and generate revenue. Businesses can no longer rely exclusively on established operating models when competitors are using digital platforms, data analytics, artificial intelligence and automation to deliver faster, more convenient and more personalized services. For public institutions and development organisations, similar opportunities exist to redesign service delivery, improve stakeholder engagement and create more accessible and efficient operating environments. The programme examines how organisations can incorporate digital opportunities into corporate strategy and translate them into commercially and operationally viable initiatives. Participants explore digital business models, platform-based operations, customer experience innovation, digital ecosystems, strategic partnerships, data-driven decision-making and technology-enabled revenue growth. The course also addresses innovation culture, design thinking, experimentation, business model validation, investment prioritisation and the management of innovation portfolios. Particular emphasis is placed on distinguishing attractive technology ideas from initiatives that solve genuine business problems and produce measurable outcomes **Share this course:** [Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Ftrustgatecorporateskills.com%2Fcourses%2Fdigital-business-strategy-and-organisational-innovation-course) [Twitter](https://x.com/intent/post?url=https%3A%2F%2Ftrustgatecorporateskills.com%2Fcourses%2Fdigital-business-strategy-and-organisational-innovation-course&text=Digital+Business+Strategy+and+Organisational+Innovation+Course) [LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Ftrustgatecorporateskills.com%2Fcourses%2Fdigital-business-strategy-and-organisational-innovation-course&title=Digital+Business+Strategy+and+Organisational+Innovation+Course) [WhatsApp](https://api.whatsapp.com/send?text=Digital+Business+Strategy+and+Organisational+Innovation+Course%20https%3A%2F%2Ftrustgatecorporateskills.com%2Fcourses%2Fdigital-business-strategy-and-organisational-innovation-course) ## Learning Objectives - Analyse the impact of digital technologies on competition, markets and business models. - Identify opportunities for digital business development and organisational innovation. - Formulate digital business strategies aligned with organisational goals. - Design and evaluate technology-enabled products, services and revenue models. - Apply design thinking and structured innovation methods to business challenges. - Use customer insights and data to guide strategic decisions. - Evaluate digital partnerships, platforms and ecosystem opportunities. - Build an organisational culture that supports experimentation and continuous improvement. - Assess digital initiatives using feasibility, commercial viability and strategic value. - Develop a digital business innovation plan with measurable performance outcomes. ## Course Content ### Module 1: Digital Business Strategy and Competitive Advantage 1. Digital business strategy and its relationship with corporate strategy. 2. Technology-driven changes in competition and industry structures. 3. Digital disruption, market positioning and competitive differentiation. 4. Identifying strategic opportunities arising from digital adoption. ### Module 2: Digital Business Models and Value Creation 1. Traditional versus digitally enabled business models. 2. Subscription, platform, marketplace and service-based models. 3. Value propositions, customer segments and revenue streams. 4. Business model mapping, validation and sustainability. ### Module 3: Market Intelligence and Digital Opportunity Assessment 1. Analysing digital markets, customer needs and emerging trends. 2. Competitor benchmarking and digital capability analysis. 3. Identifying unmet needs and underserved market segments. 4. Prioritising digital opportunities based on strategic fit and feasibility. ### Module 4: Customer-Centered Digital Innovation 1. Understanding customer journeys and digital service expectations. 2. Design thinking, user research and problem definition. 3. Prototyping digital products and testing service concepts. 4. Improving customer experience through technology-enabled redesign. ### Module 5: Digital Platforms, Partnerships and Ecosystems 1. Platform economics and multi-sided digital markets. 2. Strategic partnerships and digital ecosystem development. 3. APIs, integration and collaborative digital services. 4. Managing ecosystem dependencies, governance and shared value. ### Module 6: Data-Driven Business Decisions and Innovation 1. Using business intelligence and analytics to identify opportunities. 2. Customer data, market insights and demand forecasting. 3. Experimentation, hypothesis testing and evidence-based decisions. 4. Data governance, privacy and responsible commercial use of data. ### Module 7: Innovation Management and Organisational Culture 1. Establishing innovation priorities and governance arrangements. 2. Developing an innovation-oriented organisational culture. 3. Cross-functional collaboration and employee-driven innovation. 4. Managing resistance, experimentation and lessons from failure. ### Module 8: Digital Revenue Growth and Business Development 1. Developing digital sales channels and new revenue opportunities. 2. Customer acquisition, retention and digital relationship management. 3. Pricing strategies and monetization of digital products and services. 4. Scaling successful digital initiatives across markets and customer segments. ### Module 9: Evaluating and Implementing Digital Initiatives 1. Assessing technical feasibility and business viability. 2. Preparing digital innovation business cases and investment proposals. 3. Prioritising initiatives using cost, value, risk and strategic impact. 4. Defining implementation milestones, ownership and success indicators. ### Module 10: Digital Business Strategy Capstone 1. Identifying a priority digital business opportunity. 2. Designing a digital business model and customer value proposition. 3. Developing an implementation roadmap and investment justification. 4. Presenting a digital innovation plan with growth and performance indicators. ## Who Should Attend? - Chief executives, managing directors and business unit leaders. - Strategy, business development and corporate planning managers. - Innovation and digital transformation managers. - Entrepreneurs and owners of growing businesses. - Marketing, customer experience and commercial managers. - Product managers and digital service designers. - Consultants supporting business model development and organisational innovation. ## Training Methodology - Facilitator-led presentations: Explore digital business strategy, market disruption, and emerging technologies. - Digital business case studies: Examine successful and unsuccessful digital business models. - Design thinking workshops: Develop innovative solutions to real business challenges. - Market and customer analysis exercises: Use customer insights and data to identify opportunities. - Business model development workshops: Design and evaluate digital products, services, and revenue models. - Innovation simulations: Explore digital platforms, partnerships, and business ecosystem opportunities. - Feasibility and investment appraisal exercises: Assess commercial viability, risks, and strategic value. - Action planning and presentations: Develop digital business innovation plans with measurable outcomes. ## Is this course for you? **Level:** Executive ### Problems this course solves - Failure to respond to digital market disruption: Helps organisations adapt to changing competition, customer expectations, and emerging business models. - Limited digital business growth opportunities: Enables identification of new markets, digital products, services, and revenue streams. - Weak innovation and customer focus: Strengthens customer insight, design thinking, experimentation, and data-driven decision-making. - Poor evaluation of digital initiatives: Improves assessment of feasibility, commercial viability, strategic value, and measurable business outcomes ## What's Included Certificate of completion Training materials included Lunch and refreshments (physical) Post-training support ### Certification **Certificate in Digital Business Strategy and Organisational Innovation** Issued by: TRUSTGATE CORPORATE SKILLS ## Frequently Asked Questions ### How long is the Digital Business Strategy and Organisational Innovation Course training? The Digital Business Strategy and Organisational Innovation Course runs for 5 Days. Each day combines expert-led teaching with practical, hands-on exercises so participants can apply what they learn immediately. ### Is the Digital Business Strategy and Organisational Innovation Course delivered online or in-person? This course is delivered in person (scheduled venues include Nairobi, Mombasa, Kigali, Dar es Salaam), live online, or in-house at your organisation. ### How much does the Digital Business Strategy and Organisational Innovation Course cost? The fee is US$600 per person online and US$1,400 per person in person. In-person fees depend on the participant's country; the pricing card on this page shows the fee for yours. ### When is the next Digital Business Strategy and Organisational Innovation Course training? A session is running now, from 2 November 2026 to 5 November 2026 in Nairobi, Kenya. The next one runs from 9 November 2026 to 13 November 2026 in Mombasa, Kenya. You can also request a custom date or an in-house session for your team. ### Do I get a certificate after completing the Digital Business Strategy and Organisational Innovation Course? Yes. Participants who complete the Digital Business Strategy and Organisational Innovation Course receive a certificate of completion from TRUSTGATE CORPORATE SKILLS. ### What will I learn in the Digital Business Strategy and Organisational Innovation Course? Key learning outcomes include: Analyse the impact of digital technologies on competition, markets and business models; Identify opportunities for digital business development and organisational innovation; Formulate digital business strategies aligned with organisational goals; Design and evaluate technology-enabled products, services and revenue models; Apply design thinking and structured innovation methods to business challenges. ##### Course Pricing (USD) **Where would you like the training?** Kenya Burundi Ethiopia Malawi Rwanda South Sudan Tanzania Uganda Zambia Zimbabwe Comoros Djibouti Eritrea Madagascar Mozambique Somalia Mauritius Seychelles Democratic Republic of the Congo Angola Cameroon Central African Republic Chad Congo (Brazzaville) Equatorial Guinea Gabon São Tomé and Príncipe Botswana Eswatini Lesotho Namibia South Africa Algeria Egypt Libya Morocco Sudan Tunisia Benin Burkina Faso Cabo Verde Côte d'Ivoire Gambia Ghana Guinea Guinea-Bissau Liberia Mali Mauritania Niger Nigeria Senegal Sierra Leone Togo Bahrain Iran Iraq Israel Jordan Kuwait Lebanon Oman Palestine Qatar Saudi Arabia Syria Turkey United Arab Emirates Yemen Albania Andorra Armenia Austria Azerbaijan Belarus Belgium Bosnia and Herzegovina Bulgaria Croatia Cyprus Czechia Denmark Estonia Finland France Georgia Germany Greece Hungary Iceland Ireland Italy Kazakhstan Kosovo Latvia Liechtenstein Lithuania Luxembourg Malta Moldova Monaco Montenegro Netherlands North Macedonia Norway Poland Portugal Romania Russia San Marino Serbia Slovakia Slovenia Spain Sweden Switzerland Ukraine United Kingdom Vatican City Afghanistan Bangladesh Bhutan Brunei Cambodia China India Indonesia Japan Kyrgyzstan Laos Malaysia Maldives Mongolia Myanmar Nepal North Korea Pakistan Philippines Singapore South Korea Sri Lanka Tajikistan Thailand Timor-Leste Turkmenistan Uzbekistan Vietnam Antigua and Barbuda Argentina Bahamas Barbados Belize Bolivia Brazil Canada Chile Colombia Costa Rica Cuba Dominica Dominican Republic Ecuador El Salvador Grenada Guatemala Guyana Haiti Honduras Jamaica Mexico Nicaragua Panama Paraguay Peru Saint Kitts and Nevis Saint Lucia Saint Vincent and the Grenadines Suriname Trinidad and Tobago United States Uruguay Venezuela Australia Fiji New Zealand Papua New Guinea In-person price varies by country. Online is the same worldwide. Physical In-Person $1,400 /person~ KSh 181,900 Online Virtual $600 /person~ KSh 78,000 [ Register Now ](#registerModal) Secure checkout. We accept: VISA Mastercard M-PESA Pesapal [ Download Outline ](https://trustgatecorporateskills.com/courses/digital-business-strategy-and-organisational-innovation-course/download-outline) Request a Formal Quote ###### Upcoming Dates - **2-5 Nov 2026** In progress Nairobi, Kenya · In person or online - **9-13 Nov 2026** Mombasa, Kenya · In person or online Register - **16-20 Nov 2026** Kigali, Rwanda / Nairobi, Kenya · In person or online Register - **23-27 Nov 2026** Mombasa, Kenya · In person or online Register - **7-11 Dec 2026** Dar es Salaam, Tanzania / Arusha, Tanzania · In person Register - **14-18 Dec 2026** Lilongwe, Malawi · In person or online Register - **4-8 Jan 2027** Mombasa, Kenya · In person or online Register - **11-15 Jan 2027** Mauritius · In person Register - **18-22 Jan 2027** Uganda · In person Register - **25-29 Jan 2027** Nairobi, Kenya · In person or online Register - **1-5 Feb 2027** Dubai, United Arab Emirates · In person Register - **8-12 Feb 2027** Mombasa, Kenya · In person Register - **15-19 Feb 2027** Nairobi, Kenya · In person or online Register - **22-26 Feb 2027** Johannesburg, South Africa · In person Register - **1-5 Mar 2027** Mauritius · In person Register - **8-12 Mar 2027** Nairobi, Kenya · In person or online Register - **15-19 Mar 2027** Kampala, Uganda · In person Register - **22-26 Mar 2027** Naivasha, Kenya · In person or online Register - **22-26 Mar 2027** Dubai, United Arab Emirates · In person Register - **29 Mar - 2 Apr 2027** Nairobi, Kenya · In person or online Register - **5-9 Apr 2027** Kigali, Rwanda · In person Register - **12-16 Apr 2027** Mombasa, Kenya · In person or online Register - **26-30 Apr 2027** Dubai, United Arab Emirates · In person Register - **26-30 Apr 2027** Mombasa, Kenya / Nairobi, Kenya · In person Register - **3-7 May 2027** Kigali, Rwanda · In person Register - **10-14 May 2027** Dubai, United Arab Emirates · In person Register - **17-21 May 2027** Arusha, Tanzania · In person Register - **24-28 May 2027** Mombasa, Kenya · In person Register Custom dates available on consultation Request Consultation/Training ###### Need Help? [ +254143575296 ](tel:+254143575296) [ Email Us ](mailto:learning@trustgatecorporateskills.co.ke) ## Related Courses [ ![Digital Transformation Strategies for Modern Organizations](https://trustgatecorporateskills.com/storage/52/conversions/zvaciIRTpofexXKXdwdSNFQv2rs8pApGayLve4iJ-sm.webp)###### Digital Transformation Strategies for Modern Organizations 5 Days View & Register ](https://trustgatecorporateskills.com/courses/digital-transformation-strategies-for-modern-organizations) [ ![Innovation, Digital Transformation and Emerging Technologies Course](https://trustgatecorporateskills.com/storage/161/YsSIZRg5FQQtsYgKNJzEv4KHJdHRlvoJDNrK9Doq.png)###### Innovation, Digital Transformation and Emerging Technologies Course 5 Days View & Register ](https://trustgatecorporateskills.com/courses/innovation-digital-transformation-and-emerging-technologies-course-programme) [ ![Cyber Security Management and Awareness for Organisations Course](https://trustgatecorporateskills.com/storage/266/conversions/Ig71nnsuylCyegVH83aWWeIUcQpmiz0mHNNr0hKc-sm.webp)###### Cyber Security Management and Awareness for Organisations Course 5 Days View & Register ](https://trustgatecorporateskills.com/courses/cyber-security-management-and-awareness-for-organisations) [ ![ICT Governance and IT Service Management (COBIT and ITIL) Course](https://trustgatecorporateskills.com/storage/267/conversions/R49kB3SaZ23uRQy7v7w6xTb6a5dh1n0gPOrY99Cv-sm.webp)###### ICT Governance and IT Service Management (COBIT and ITIL) Course 5 Days View & Register ](https://trustgatecorporateskills.com/courses/ict-governance-and-it-service-management-cobit-and-itil) ##### Course Registration - Digital Business Strategy and Organisational Innovation Course ×